Printed
October 22, 2024
Tommy Hilfiger introduced on Tuesday musician and actor Jisoo as an envoy for its Fall 2024 marketing campaign.
Tommy Hilfiger faucets Okay-Pop artist Jisoo because the face of Fall 2024 marketing campaign. – Tommy Hilfiger
The collaboration showcases Jisoo in New York Metropolis touring the bustling streets on an open-top bus, passing iconic landmarks whereas carrying modernized prep classics from the Fall ‘24 collection including a camel wool coat, a Breton-striped cardigan, and a denim skirt.
“Partnering with Tommy Hilfiger is a dream come true,” said Jisoo. “I am so thrilled that by walking my own path I have arrived in New York with an icon of the city; Mr. Tommy Hilfiger himself. Tommy’s newest assortment blends femininity with a contemporary sensitivity – that resonates deeply with who I’m.”
Jisoo, a member of the globally famend Okay-Pop group BlackPink, has develop into probably the most influential stars of the twenty first century, forging a profitable solo profession as each a singer and actor.
“Jisoo is an undeniable force in the world of K-Pop,” stated Tommy Hilfiger. “Her confidence, serenity, and powerful presence truly set her apart, showcasing a style that is uniquely her own. She is the ideal ambassador for our new collection of prep classics, and I am thrilled to welcome her into our Tommy family.”