Translated by
Roberta HERRERA
Revealed
December 10, 2024
Petit Bateau continues to increase its choices. After launching into cosmetics, the French childrenswear model is now venturing into eyewear. The label has signed a licensing settlement with Seaport ODLM for the design, growth, and world distribution of eyeglasses and sun shades collections for kids.
Petit Bateau – DR
The primary eyewear collections are set to launch in spring 2025, increasing Seaport ODLM’s established portfolio of youngsters’s eyewear manufacturers, which incorporates Little Paul & Joe and Façonnable for boys.
Based in Troyes, France, in 1893, Petit Bateau is recognised as a Dwelling Heritage Firm (EPV) for its craftsmanship and legacy. The model has a presence in 55 nations, with 370 retail places and its personal e-commerce platform.
Seaport ODLM, for its half, continues to increase its model portfolio. After partnering with cosmetics label Nuxe final yr, the corporate lately introduced a collaboration with Mauboussin. Beginning in June, Seaport will oversee eyewear distribution for the famend jewelry model, additional cementing its place as a pacesetter within the premium eyewear market.
