Revealed
January 12, 2025
Lululemon has introduced skilled tennis participant Frances Tiafoe because the model’s latest ambassador.
Lululemon faucets Frances Tiafoe as model ambassador. – Lululemon
The three-time ATP titleholder, at the moment ranked seventeenth within the ATP singles rankings, will debut his partnership with Lululemon this week on the Australian Open. Tiafoe will take to the court docket sporting a customized Lululemon ensemble, together with the Steel Vent Tech Tee and Tempo Breaker Brief in Passionate Pink, paired with a customized Sojourn Windbreaker Jacket. The outfit pays homage to his roots in Washington D.C., Maryland, and Virginia.
On this function, Tiafoe can even collaborate with the model to check and supply suggestions on new efficiency improvements, serving to form future product designs.
“Lululemon is changing the game for apparel by combining high performance and high style,” stated Tiafoe. “I’m excited to work with a brand that allows me to express myself and look forward to being a part of the creative process both on and off the court.
Tiafoe joins Leylah Fernandez as the newest professional tennis player on Lululemon’s ambassador roster, further strengthening the brand’s ties to the world of tennis.
He also joins a star-studded lineup of Lululemon ambassadors across various sports, including PGA golfers Max Homa and Min Woo Lee, NFL wide receiver DK Metcalf, NBA star Jordan Clarkson, and NHL athlete Connor Bedard.
“We’re so excited to welcome Frances Tiafoe to the Lululemon family,” stated Nikki Neuburger, chief model and product activation officer at Lululemon.
“Our ambassadors play an necessary function in our model ecosystem. They not solely encourage and affect company around the globe, in addition they immediately inform and elevate our efficiency product by way of their distinctive insights and experience. We stay up for rising our presence in tennis by way of our partnership with Frances and by persevering with to ship greatest at school attire.”
