Translated by
Nicola Mira
Revealed
January 29, 2025
Jil Sander has entered the premium fragrance phase with Coty. The debut drop, following the extension of Jil Sander’s license cope with the US cosmetics big, will characteristic a primary set of six perfumes combining pure substances and excessive expertise in minimalist unisex formulation.
Jil Sander’s new premium perfumes – JIL SANDER
The gathering has been created by Berenice Watteau, Paul Guerlain, Nathalie Lorson, Mathilde Bijaoui and Julie Massé, 5 of essentially the most gifted rising worldwide fragrance designers, overseen by the label’s inventive administrators Lucie and Luke Meier.
The guiding concept behind the brand new perfumes is to make use of solely three principal uncooked supplies: aldehydes as artificial molecules, alcohol derived from recycled carbon emissions, and water. The scents have been formulated completely utilizing these components, and are liable to alter color over time with out shedding their olfactory options. Every fragrance has a novel kind and quantity, due to the aldehydes’ olfactory traces embedded inside the perfumes’ key pure substances.
Jil Sander Leaf is a contemporary, electrifying scent, evoking a freshly picked Black Krim tomato, whereas notes of upcycled key lime, cardamom and Indian wild mint add a citrusy, glowing tangerine liveliness. Jil Sander Miel is a mix of upcycled cedar wooden, Madagascar vetiver and royal jasmine. With its smoky black leather-based scent, Jil Sander Black Tea is characterised by notes of osmanthus from China, upcycled cinnamon from Sri Lanka, and black tea. Jil Sander Earth is a mix of upcycled Damask rose extracts, Provence rose from Grasse, and patchouli leaves. Lastly, Jil Sander Espresso options notes of espresso beans extracted with CO2 expertise, upcycled iris, and Balsam of Peru from El Salvador.
The bottle used within the assortment was created in collaboration with the Formafantasma design studio, which carried out prolonged experiments with an artisanal glass producer, acquiring for every bit an natural, uneven form, and a novel glass distribution. A bell-shaped white aluminium cap covers all the bottle.
This premium fragrance line developed with Coty marks a brand new milestone in Jil Sander’s enlargement inside the life-style sector. It follows the label’s latest debut in high-end jewelry, and paves the way in which for the exploration of latest classes in future, creating alternatives in main magnificence markets, together with the Center East. The label will notably open a brand new retailer in Dubai on the finish of subsequent month.
Jil Sander was based in 1968, and was purchased by Renzo Rosso’s OTB vogue group in 2021. It’s at the moment commercialised through 70 monobrand shops worldwide, in addition to being obtainable at over 300 choose multibrand retailers.
