Hourglass Cosmetics opened on Thursday its new world flagship in New York Metropolis.
Hourglass opens world flagship retailer in New York Metropolis. – Hourglass
Situated at 14 Prince St., in New York Metropolis’s NoLita neighborhood, the shop is designed with a complicated, apartment-inspired aesthetic. The flagship retailer permits shoppers to discover the Hourglass assortment, get pleasure from personalized providers, and expertise make-up software in an ultra-flattering surroundings.
Founder Carisa Janes performed a hands-on position within the retailer’s design, collaborating with TMR Design and Ryan Crozier of Crozier Studios. The boutique’s heat shade palette, marble particulars, and gold accents mirror Hourglass’s aesthetic.
Pure mild from wrap-around home windows enhances shade accuracy, whereas artist stations alongside the window façade permit for seamless shade matching. A sculptural marble magnificence bar, crafted from pure stones and bespoke metals, serves because the boutique’s centerpiece, displaying the Hourglass assortment. In the meantime, a minimalist wall options rotating art work, product installations, and inventive campaigns.
Clients can browse, obtain consultations, or chill out in a front room setting. A personal seating space, complemented by bespoke coffees, champagne, and a completely stocked beverage bar, gives an intimate magnificence expertise for private or group appointments.
Finishing the area is a customized gifting bar, which supplies packaging and complimentary wrapping, whereas click-and-collect and in-store returns improve comfort.
As a part of its programming, Hourglass will launch an “Artist in Residence” sequence, that includes notable personalities in make-up and artistry. The sequence will debut in April with celeb make-up artist Emily Cheng. The flagship’s curated programming can even embrace masterclasses, panel discussions, artwork installations, trunk reveals, and unique product drops.
