Printed
February 27, 2025
New York magnificence model Elizabeth Arden has tapped French supermodel Ines de La Fressange as a model ambassador.
Elizabeth Arden faucets Ines de La Fressange as model ambassador. – Elizabeth Arden
The collaboration will debut with a brand new promoting marketing campaign highlighting the model’s Eight Hour Cream, starring Ines and directed by Rodolphe Bricard, set to be unveiled on March 13.
A real image of French stylish, Ines brings her easy grace and trendy sensibility to the partnership. Identified for her pure fashion and lasting affect in trend and wonder, Ines is the right muse for Elizabeth Arden because the model continues to honour iconic girls who encourage.
“Collaborating with Ines de la Fressange is an extraordinary moment for Elizabeth Arden,” stated Aurélie Kaskosz, advertising and marketing director France for the model.
“Ines perfectly embodies the iconic French woman, a model of natural grace and sophistication. Her influence on current and past generations, her ability to transcend trends while remaining true to her own essence, make her the perfect partner for this French campaign.”