Revealed
January 28, 2025
Castore’s pursuit of strategic sportswear tie-ups with big-name companies continues with the efficiency model saying a “milestone partnership” with Majesticks GC, one of many foremost groups within the LIV Golf League, “marking a significant expansion of Castore’s presence in the elite golf sector”.
Underneath the phrases of the multi-year partnership, Castore will change into the ‘Official Worldwide Apparel Partner’ of Majesticks GC producing official teamwear, coaching put on, course put on, athletic put on, mono-branded objects, and golf equipment as a part of the deal. After all, producing official attire for its gamers is core, and sees collections going dwell on the market Tuesday (28 January).
Vital too, merchandise can even be accessible on the market in event shops at each venue throughout the season in addition to on store.livgolf.com/majesticks by the tip of March.
Castore co-founder and co-CEO Tom Beahon mentioned: “We see a fantastic opportunity here in LIV Golf, and we are confident it will only grow from strength to strength. Majesticks GC’s brand ethos, ‘Better Together,’ aligns seamlessly with our core belief, ‘Better Never Stops,’ and together we will work with players to craft the very best in golf apparel, balancing style and performance.
“Collaboration and relentless improvement are at the heart of both of our missions which is why we’ll continue to work the team at Majesticks GC to hone our mainline products based on their insights. Our aim is to reflect this feedback for future seasons and for our customers.”
