Printed
January 25, 2025
Bloomingdale’s is bringing California’s Flamingo Property to its 59th Road flagship retailer with a pop-up market.
Bloomingdale’s opens Flamingo Property pop-up. – Bloomingdale’s x Flamingo Property
The pop-up expertise, working by means of mid-March, gives a curated choice of garden-grown signature items that seize the essence of Flamingo Property founder Richard Christiansen’s house and backyard. Clients may also store the gathering on-line.
Flamingo Property, a celebrated house and backyard in Los Angeles, doubles as a collaborative collective of over 120 farmers and growers dedicated to regenerative practices. Recognized for its impeccably-sourced, handcrafted items, Flamingo Property gives an assortment of life-style merchandise starting from candles and tub necessities to connoisseur pantry staples.
“Collaborating with the iconic Flamingo Estate provides the unique opportunity to bring a piece of the garden to Bloomingdale’s and a part of the west coast to 59th street,” stated Frank Berman, EVP, chief advertising officer. “Richard has created such a unique and incredible brand with sought after and elevated products we know our customers have an appetite to experience. ”
Past the pop-up, the partnership with Flamingo Property additionally brings distinctive in-store activations together with a e-book signing with Christiansen on February eighth, in addition to product customization and product sampling occasions.
“Flamingo Estate is my home, and a celebration of everything we grow in California. But before Flamingo Estate was born, I spent almost 20 years here in Manhattan dreaming of a garden and orchard and all the things I could make there. So in many ways, this is a homecoming for me. I always wanted to create a wonderful expression of my LA home and garden, here in New York,” said Christiansen.
“We’ve covered the ceiling with all of my favorite fragrant plants, the same ones I hang from the ceiling of my goat shed and garden office. I’m so excited for my friends and all the people I love from my years in New York to come and experience my home, and take something back to theirs.”
