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February 27, 2025
Skechers introduced on Thursday the opening of a brand new idea retailer on Milan’s Corso Buenos Aires, increasing its presence within the European market.
Skechers expands European presence with new idea retailer in Milan. – Skechers
Spanning 294 sq. meters, the shop is a re-imagination of mid-century design. That includes LED lighting constructed from sustainable EU-manufactured biopolymer supplies, the shop homes Skechers’ in depth way of life footwear collections alongside devoted sections for Skechers efficiency, attire, and equipment. The shop gives kinds for each event, from vogue and sport to informal, work, and kids’s collections.
“As the comfort technology company, Skechers has been a strategic retail player—establishing brick-and-mortar locations across a network of cities where we can interact with consumers around the world and convert millions into enthusiasts,” mentioned Michael Greenberg, president of Skechers.
“Italy has played a key role in our growth across Europe. We look forward to further building our business in this important market with this high-profile destination, one whose fashion trends, signature collections and innovative hands-free designs can connect with the tourists and locals who appreciate Milan’s reputation for style.”
The model boasts over 40 retail places within the nation, together with three further shops in Milan. It is usually supported by model ambassadors reminiscent of soccer legend Fabio Cannavaro and superstar chef Benedetta Parodi, strengthening its foothold within the nation.
“Milan has long been known as one of Italy’s top destinations for tourism, fashion and culture—and our new store places us among the world’s most prominent brands in this vibrant city—right in the heart of Corso Buenos Aires, one of Europe’s longest shopping streets,” added Sergio Esposito, nation supervisor of Skechers Italia. “Our close proximity to Milan Centrale and Lima metro stations will make our retail location a heavily-trafficked conduit for the tens of thousands who come to shop daily.”
