Revealed
November 19, 2024
Max Mara is taking its subsequent cruise assortment on the highway once more, this time to the legendary Bay of Naples.
Max Mara’s Might cruise present in Venice’s Palazzo Ducale. – Max Mara
“The Max Mara Resort 2026 experience, including the runway show, will take place in Naples, Italy on Monday 16t and Tuesday 17 of June 2025,” the Italian fashion giant revealed Tuesday. Max Mara did not reveal the exact location of the show, nor what else it meant by “experience.”
The present will mark the second time Max Mara has taken its resort assortment to the area. In June 2021, the home staged a gala present at Mezzatore Resort and Spa on the island of Ischia, on the norther fringe of the Bay of Naples. Impressed by Truman Capote’s springtime sojourn on Ischia within the Fifties, it featured an ode to the author’s legendary swans with a group of patrician class. Underneath its British-born artistic director Ian Griffiths, Max Mara has specialised in staging extremely subtle reveals and collections inside prestigious artwork foundations. In a veritable tour of the world, earlier Max Mara reveals have been staged in Berlin’s Neues Museum, New York’s Whitney Museum and Lisbon’s Gulbenkian Institute. Plus, the model has staged present spectaculars in Tokyo, Shanghai and, most just lately in Might of this yr, in Venice’s Palazzo Ducale.